Loom price (October 2026) and how to cancel

Updated · CostToCancel
Applies to: Loom Business and Business + AI workspaces in the US bought on loom.com or via Atlassian billing.
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In the US (as of 2026-10-18), Loom's pricing page lists Business at $18/Creator/month (about $15/Creator/month billed annually) and Business + AI at $24/Creator/month (about $20 annually). Starter is free with limits. Cancel as a workspace/Atlassian admin via Workspace Settings → Plan & Billing → Manage Subscription (legacy) or Atlassian Admin → Billing → Deactivate (Atlassian Support: cancel Loom).

Cancel takes effect at the next renewal; Loom does not issue prorated refunds. Uninstalling the Loom app does not cancel.

Only workspace / Atlassian billing admins can cancel. Viewers are free; only Creator seats bill.

Who bills you

Who bills youWhere to cancelOfficial help
Loom legacy Plan & BillingWorkspace Settings → Plan & Billing → Manage Subscription → Downgrade to StarterAtlassian: cancel Loom
Atlassian-managed billingAtlassian Admin → Billing → Subscriptions → Loom → Deactivate / CancelAtlassian Support
Check Personal Settings for “linked to Atlassian” to know which cancel path applies.

Current prices

PlanPrice (US)What you get
Business monthly$18/Creator/moloom.com/pricing
Business annual~$15/Creator/moSave ~17% billed yearly
Business + AI monthly$24/Creator/moloom.com/pricing
Business + AI annual~$20/Creator/moAnnual billing
Starter$0Free tier with limits
Creator seat dollars verified October 18, 2026 on loom.com/pricing. Enterprise is quote-only.

How to cancel Loom

Legacy Loom billing

  1. Sign in as a workspace admin.
  2. Open Workspace Settings → Plan & Billing.
  3. Choose Manage Subscription → Downgrade to Starter and complete cancellation.

Atlassian billing

  1. Open Atlassian Admin → Billing → Subscriptions.
  2. Select Loom → Deactivate / Cancel subscription and confirm.

How to confirm it worked

You're done when:

  • Plan & Billing or Atlassian Admin shows Loom ending / moving to Starter after renewal.
  • No new Loom Creator charge posts after that date.

Source: Atlassian: Downgrade or cancel your Loom plan.

Common problems

  • Member tried to cancel without admin rights. Admin must cancel.
  • Only uninstalled Loom. Billing continues.
  • Expected a mid-cycle refund. Cancellation is at next renewal; no prorated refund.
  • Used the wrong path (legacy vs Atlassian). Check the Atlassian link banner in settings.

What we checked

Verified on official Loom/Atlassian pages (October 18, 2026): Business / Business + AI dollars on pricing; cancel paths on Atlassian Support.

Creators vs viewers

Only Creators/admins are billed; viewers watch free.

After cancel

Paid features continue until the billing period ends, then Starter limits apply.

Frequently asked questions

How much is Loom Business?

$18/Creator/month monthly, or about $15 billed annually.

Does uninstalling Loom cancel it?

No.

Who can cancel?

Workspace admin or Atlassian billing/org admin.

When does cancel take effect?

At the next renewal date.

Sources checked: Loom pricing, Atlassian: Downgrade or cancel Loom, Loom billing policy. Verified October 2026.